Thursday, 11 November 2010

In today's lesson we finished designing a final draft for the orange tree cafe. I think we did well because we all did very different designs. then we combined them together to make a compromise of all of them. We have a unique design because of this. We decided on having a border because we discovered that having one really increases the chance that somebody will look at it, we know this through scientific studies we found on the Internet. I think that we have created a really good design but i worried how we will do it on the computer. Next week we will need to do some research to see what kind of competition they're up against. From first impression it seems that lots of the competition are either high end or very low end but none of them are mediumly priced. I think that we did a good job on making the leaflet. My role was to think of the layout and help design it. We merged our ideas together, to form a really proffessional design.

Wednesday, 3 November 2010

last week we took some photos of food as practice for the briefing. I think our group were the best because we decided to photograph the quiches on white paper to make it stand out. I got the idea from looking on the internet for picture of food. All the best ones had a plain background. I think that if the background is to complicated and filled up it draws attention away from the food. We decided to edit the photos on Photoshop to give them even more contrast and make them stand out. we used curves to experiment with the contrast to find just the right level between too fake looking and not exiting enough. We could improve on how efficiently we worked because we spent a lot of the time discussing how we should take the picture, but i still think we made the best pictures.